Rick Ross and the Life Style of a Boss
What matters is not the rap sheet but the rhyme, and the spin the m.c. can give to the trade. Nas generally paints a grim picture of it; Clipse offer a cynical endorsement of dealing; Jeezy sounds both thrilled and scared by the amount of power that drug dealers have. Ross has become a respected rapper by depicting the life style of a boss, or a don, two words that he loves. He never cares to unpack the morals of the drug trade—what he revels in is the security and relief of being fabulously wealthy. This is what his voice sells, the way Sinatra once sold an implacable but supple kind of confidence.
-In this week’s issue, Sasha Frere on Rick Ross’s confidence game: http://nyr.kr/xZRrSi